In this episode of Shark Tank India SoulUp, a peer to peer network presents the pitch. Will the founder get a deal from the sharks? To know about the deal read till end.
| Company name | SoulUp |
| Founders | Punita Mittal and Mahak Maheshwari |
| Ask | ₹ 50 lakhs for 3% equity |
SoulUp Founder
Punita Mittal and Mahak Maheshwari . They are from Bangalore.
Punita has been connected with the mental health sector for 10 years. She has worked in Healthify for 4.5 years. She was working there as head of Research and AI. She is a Delhi IITian.
Mahak is a Bombay IITian. She has worked with a consulting company. She also worked for a D2C snacks brand and woman mental health care company.
About the Company SoulUp
Emotional problems are a serious issue among human beings and we feel lonely at the time of emotional damage and fear to share the feelings of being judged. So this is gonna be ended soon as the pitchers have come up with an idea, SoulUp. SoulUp is a peer-to-peer connect network where one can solve the problem by connecting with a human being facing the common issues on this platform. The solution is applicable for those who has :
- Attention Deficit Hyperactivity Disorder (ADHD).
- Bipolar Disorder
- Depression
- Everyday life issues.
They are available across the website only. They have 9 key categories. They are available in 21 languages. They have completed 700 conversations till date. The charge for a 45 minute video conversation is 99 rupees. They have 200 registered peers till date.
Ask by the Owner SoulUp
The owners ask for 50 lakhs rupees for 3% equity of the company.
The Big Book Box
SoulUp Sales And Revenue
They have two types of revenue models:
- One-to-one which charges 99 rupees.
- Group conversation which is 500 rupees per user per session.
They are giving 50% to the facilitator.
Offers and Counter Offers
Anupam and Vineeta together offer 50 lakhs for 20% equity in the company.
Namita gave two offers:
- 50 lakhs for 20% equity.
- 25 lakhs for 10% equity and 25 lakhs debt.
Aman and Amit together offer 50 lakhs rupees for 15% equity. Namita matches the offer of 50 lakhs for 15% equity. Anupam and Vineeta also match the offer of 50 lakhs for 15% equity.
Punita and Mahak counters offer 50 lakhs for 5% equity.
Namit revised the offer for 50 lakhs in exchange of 10% equity. Aman and Amit together counter offer 50 lakhs for 9%. Anupam and Vineeta together offer 50 lakhs for 10%. Namita matches the counter offer of the pitchers for 50 lakhs in exchange of 5% equity.
SoulUp Final deal
The deal was finalized with Namita.